OPERATIONS. SYSTEMS. SCALE.
Building operational structure for high growth companies.
Twenty plus years building departments, systems and teams from scratch. Remote leadership across the UK, USA, Canada, France, New Zealand and Australia.
EXPERIENCE
Context. Contribution. Outcomes.
A structured view of operational work delivered across six countries.
01
Lotus Belle Tents
Global Operations Manager
2025 to 2026
Remote. UK head office.
CONTEXT
International glamping brand across six countries with no documented processes, no IT function and a 15 year old creditor account showing a $500K liability.
CONTRIBUTION
Built SOPs and a company wide knowledge base from scratch. Rolled out HubSpot Professional across all offices. Established the IT function. Restructured financial processing. Reconciled the creditor account. Launched four Shopify stores, one per branch.
OUTCOMES
/ 30% productivity uplift
/ 35% faster staff onboarding
/ $580k recovered in company favour
/ 25% less operational downtime
/ 80% faster financial processing
/ 4 international branches launched in 12 months
02
Visibloom Marketing
Digital Marketer
2021 to present
Remote. Wellness clients across USA, Scotland, Australia and Canada. USA head office.
CONTEXT
Agency serving 60 plus wellness clients with no standardised onboarding, inconsistent delivery and 6 ads per client. Onboarding took 5 days.
CONTRIBUTION
Standardised delivery and onboarding. Built KPIs and dashboards for 60 plus clients. Produced Meta and Google ad content. Delegated creative tasks to scale output.
OUTCOMES
/ 25% operational capacity uplift
/ Onboarding cut from 5 days to 2 days
/ 47 of 60 plus clients on tailored solutions
/ Ad output scaled from 6 to 31 per client
03
Dovetail MKTG
Client Success Manager
2021 to 2023
Remote. Indianapolis, USA head office.
CONTEXT
Multichannel direct marketing holding company serving 250 plus clients with no project management infrastructure and an unaudited tech stack.
CONTRIBUTION
Introduced Asana as the central platform. Audited and reduced software usage. Built a proactive client monitoring system tracking 250 plus accounts.
OUTCOMES
/ 50% lower operational overhead
/ 40% drop in support escalations
/ 35% lower software costs
/ Measurable retention improvement
04
Shofar Christian Church
Operations and Ministry Management
2004 to 2019
On-site. RSA head office.
CONTEXT
Network of 64 congregations growing faster than its systems. No frameworks for the Bible school, music department, finance standardisation or publishing.
CONTRIBUTION
Grew the Bible School from 3 to 14 campuses. Built the music department from 1 person to 200 plus. Standardised financial documentation across 64 congregations. Recruited and trained 150 volunteers in 10 months. Introduced Asana in 2012. Produced two international conferences with 1,500+ delegates each.
OUTCOMES
/ 14 Bible School campuses, 1500+ students
/ 150 volunteers trained in under a year
/ 4 books and 3 CD titles published
/ 200+ musicians, 50+ technicians trained
/ Finances standardised across 64 congregations
FREELANCE
Independent client work
since 2019
Website builds, brand and resume design, print, and social media management for clients across South Africa, United States, UK and Australia.
SOCIAL MEDIA
Drip Float Spa
East Coast Float Spa
Cornal Hendricks Foundation
Tracy Turner Occupational Health
WEBSITE BUILDS
RESUME DESIGNS
Rachel Jacobs
Wessel du Plessis
Johanita Kruger
And more
PRINT AND MARKETING DESIGNS
It's a Know Thing
East Coast Float Spa
Stellenbosch Primary School
FeedTheRightWolf
BRAND DESIGNS
The Cornal Hendricks Foundation
Mobilising Missions
Visibloom Marketing
Red Door Consultancy
Running Reformers
VOLUNTEER
Community work and
pro bono engagements
Work I do because it matters, not because it pays.
Social Media Manager
The Cornal Hendricks Foundation
2019 to present
Set up donation infrastructure. Grew the Facebook community by approximately 5,000 members and Instagram by 1,000 plus followers. Increased content output from monthly to three times a week.
AV and Sound Trainer
The Cornal Hendricks Foundation
2019 to present
Trained high school students from zero to independently running live AV and sound for school events.
Newsletter Compiler
Mobilising Missions
2023 to 2025
Established brand identity including logo and colour palette. Produced the bimonthly supporter newsletter end to end, from writing content to designing visual elements, reaching 200 supporters via email and WhatsApp.
Communications and Media
One Hope Church, Stellenbosch
2024 to 2025
Wrote, designed and distributed a weekly congregation newsletter via Mailchimp. Designed slides used during services. Handed over a fully operational system at the end of the engagement.
Choir Conductor
Stellenbosch Primary School
2015 to 2018
Grew a 25 member choir to 80 members over three years. Expanded the repertoire from a narrow range to classical and contemporary styles.
TOOLING
Tech stack and
core competencies.
Tools I have used across real projects, not just platforms I have been exposed to.
OPERATIONS
Asana
Trello
Toggl
HubSpot Professional
SYSTEMS AND PLATFORMS
Clickfunnels
Kartra
WordPress
GoHighLevel
ECOMMERCE
Shopify
WooCommerce
DIGITAL MARKETING
Meta Ads
Google Analytics
Facebook Analytics
BUSINESS TOOLS
Google Workspace
Microsoft Office
DESIGN AND PRODUCTION
Inkscape
Canva
DaVinci Resolve
MuseScore
Core competencies
Christo Viljoen
Cape Town, South Africa
ABOUT
Operations professional building structure where little or none exists.
Twenty plus years across operations, finance, project management and digital marketing. The consistent thread is building frameworks that scale.
Based in Cape Town. Leading remote teams across the UK, USA, Canada, France, New Zealand and Australia.
Focused on process improvement, systems implementation, KPI tracking and financial oversight. Track record of reducing cost and enhancing scalability in high growth environments.
Career
2025 to 2026
Global Operations Manager
Lotus Belle Tents
2021 to present
Digital Marketing Assistant
Visibloom Marketing
2021 to 2023
Client Success Manager
Dovetail MKTG
2020 to 2021
Digital Marketing Manager
Fishgate
2020
Operations and Administrative Coordinator
Flowers In The Foyer
2019
Event Planner and Coordinator
Glee Events
2004 to 2019
Operations and Ministry Management
Shofar Christian Church
2003
Satellite Campus Music Teacher
Welgemoed School of the Arts
CONTACT
Open to senior operations and project management roles.
If you think there is a conversation worth having, I am open to it.
PHONE
+27 83 687 6651
LOCATION
Cape Town, South Africa